Media Relations Management

BGC Fulltime 62

The Marketing team at Shopee is responsible for conceptualizing and implementing go-to-market activities to achieve increased usage and visibility. The team covers areas including Campaigns Management, Community, Public Relations, Partnerships, Offline Marketing and Design. The Regional Marketing team is responsible for strategizing and implementing go-to-market activities and working with local teams to localize marketing for the specific markets. The Brand and Growth Marketing team covers all aspects of online and performance marketing for the region. This team is responsible for data-driven solutions, tracking and measuring data to reach the targeted customers.

Job Description:

  • Responsible for overseeing communications to the media, including preparing articles, press kits, press releases, and other content initiatives
  • Cultivates and manages relationships with media reps
  • Responsible for overseeing all communications from Shopee with various forms of media, including cultivating and managing all relationships with media representatives
  • Cultivate and enhance collaborative working relationships within the press and publicity community
  • Manage the flow of news about the organization to the media
  • Gather and disseminate timely information to the press and staff
  • Optimize communication system to enhance the accuracy of communication
  • Develop relationships with national and regional press contacts to ensure the company’s reputation is promoted and to deflect criticism
  • Plan and oversee press events
  • Detect public relations issues as they emerge and address them directly
  • Research and write briefing materials
  • Assemble press kits
  • Compose and edit press releases, company literature, and articles for internal and external use


  • Bachelor’s degree in Public Relations, Communication, Journalism, New Media, English, or related field or equivalent experience in public relations, media writing, or journalism
  • Huge media network on both traditional and new media is a bonus
  • Strong negotiation and coordination skills
  • Strong written and oral communication skills
  • Strong proofreading and editing skills
  • Strong organizational and time management skills
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